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New Lifestyle of Generation MZs in Korea and China 3

World Ch. Schedule :   KST

Date : 2022-10-01

New Lifestyle of Generation MZs in Korea and China 3

New Lifestyle of Generation MZs in Korea and China 3

The year 2022 is significant because it marks the 30th anniversary of the establishment of diplomatic relations between China and South Korea. For those brief yet everlasting periods, the world, including but not limited to those two countries, has made remarkable progress.
In the meantime, the various cultures of the two countries spread rapidly through vigorous cultural interchange.
At the center of the active interchange between the two countries, there is the MZ generation, the hottest rising star.
Especially in the fashion/beauty field, there is Generation MZ("Gen MZ") that takes the lead in exchanges more than any other generation.
Gen MZ is those who have specialized in using social media as the primary source of active communication and flood of information.
By definition, Gen MZ is the generation of "Digital Natives," a combination of two groups: Millennials (born 1981-1995) and Generation Z (born 1996-2010). They are a distinct generation that has progressed beyond simple e-commerce, not only consuming but also creating content on social media.
In that regard, it was unavoidable for Gen MZ to be at the center of attention during the Consumerism era.
As the 30th anniversary of diplomatic ties between Korea and China approaches in 2022, let’s look at the current state of cultural interaction between the two countries' Gen MZs.
Thanks to the Korean wave, Korean dramas and shows were actively introduced to China, and a variety of Korean fashion/beauty cultures have grown in popularity.
Besides it is a very common phenomenon that influencers in each country are leading fashion/beauty standards.
Looking at how Gen MZ of Korea and China express themselves, we envision a future that will paint the identity of both Korea and China more beautifully beyond the 30th anniversary.