The World On arirang

Psy’s [Gangnam Style] and [Daechwita], a solo track by Suga from BTS, are some of the K-pop songs that earned worldwide recognition.
[Daechwita] has particularly intrigued the global audience with its gugak-based sound.
How are the traditional elements that appear in the song impacting K-pop’s reputation in the world?

Tiger is coming! Fame is coming! Commercials are coming!

One of the Korea Tourism Organization’s promotional videos inspired by the song ‘Tiger is coming’ has logged over 100 million views.
‘Leenalchi,’ the band behind the popular tune, has risen to stardom in the K-pop scene in 2020.
They are getting more recognition not only in Korea, but also around the world as the founder of ‘Joseon hip hop!’

Here’s a closer look at the invincible ‘Leenalchi,’ a band rewriting K-pop history.
We sit with the members of the band who are having the busiest time ever.
We revisit the moments when they won the ‘New Focus Award’ at the 2020 APAN Music Awards and the time they were busy putting together their new music, [Please Don’t Go].