3.6 mil. international fans watched the 2020 K League 1 season opener
Updated: 2020-05-12 17:04:35 KST
South Korea's professional football league, which kicked off last week amid the COVID-19 pandemic, has grabbed the attention of fans around the world.
The K League 1 season opener between Jeonbuk Hyundai Motors and Suwon Samsung Bluewings was livestreamed worldwide in English via Twitter and YouTube.
Around 3.4 million people watched on Twitter alone and 234-thousand tuned in on YouTube.
With K League being one of the few leagues currently operating around the world, a total of 36 different countries have acquired broadcast rights to the new season.