On January 8th, 1992, the first rally took place demanding an apology from Japan over its wartime sex slavery, with testimony from former sex slavery victim Kim Hak-sun.
This rally, which would become a weekly fixture, quickly brought international attention to the victims' suffering and their unwavering fight for justice.
"How many of our people know about the history of being enslaved by Japanese soldiers? Are we to be left ruthlessly trampled and bloody in a withered past?"
Just like it has for 28 years, hundreds gathered outside the former Japanese Embassy compound in Seoul, to continue pressing Tokyo for a sincere apology and legal compensation for its wartime atrocities.
However, according to one of the victims, she hopes she doesn't have to see a 29th anniversary of the rally.
"There's a limit to lying. Stop it. It's been revealed that you've been lying. So just stop now."
Many young students took part, and promised to keep coming back.
"It's surprising that this rally started before I was born. I'm sorry I came so late. I will be back."
To mark the anniversary, women's rights groups in Germany, Australia and China issued a joint statement, while seven cities in the U.S. and Japan held their own rallies to mark the anniversary.
The 28-year struggle has long stood for peace, reunification and human rights, and has support across all generations in South Korea.
After one,421 rallies, there are now just 20 survivors of Japan's wartime sexual slavery in South Korea.
And their message remains clear.
"Tell the Japanese government. Tell Japan to apology to us before we all die. Do you understand, ambassador?"
Lee Seung-jae, Arirang News.